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Christopher Crawford

Instructor

Management & Marketing

Profile Biography Courses

Areas of Expertise

  • General: Marketing, Organizational Behavior
  • Specific: New Service Development, Sales, Corporate Strategy, Competitive Intelligence, Branding, Technology Adoption and Adaptation, Customer Service

Interests

  • Research: New Service Development, Consumer Behavior, Corporate Entrepreneurship, Strategy
  • Teaching: Branding, Strategy, Individual and Team Performance Optimization, Service, Experiential Classroom

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