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Christopher Crawford
Instructor
Management & Marketing
| Profile |
Biography |
Courses |
Areas of Expertise
- General: Marketing, Organizational Behavior
- Specific: New Service Development, Sales, Corporate Strategy, Competitive Intelligence, Branding, Technology Adoption and Adaptation, Customer Service
Interests
- Research: New Service Development, Consumer Behavior, Corporate Entrepreneurship, Strategy
- Teaching: Branding, Strategy, Individual and Team Performance Optimization, Service, Experiential Classroom
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